February 15, 2011 - by Charley Bush & Kathy Hwang No Comments
Seed Philanthropy – Short and Simple
The non-profit, Jumpstart-Up came to us with the goal of making their business plan and enterprise building process plain and simple. We worked hand in hand with the leaders to help them take over 100 pages of business documents and transform it into just over 2 minutes of video. This was by far one of the hardest projects we have ever engaged in as we had to encapsulate the complicated value proposition that Jumpstart-Up brings:
Please enjoy the following video as we are both proud of it’s message as well as the work we were able to help Jumpstart-Up accomplish.
- A way to help social entrepreneurs sustainably build successful business
- That their standard process was both feasible and successful
- Why investors should trust the Jumpstart-Up certificate to invest in
To accomplish this 3Strand went through the following process
1.1 Conduct Client consultation
1.2 Create story-boards
1.3 Establish and refine script
1.4 Create Iconography for motion video
1.5 Create full screen layouts
1.6 Choose and create music for video
1.7 Create voice over for video
1.8 Create motion video
1.9 Introduce both music and voice over
1.10 Refine motion to fit audio
1.11 Perform final edits
The Final Result
1.12 One animated video ready for the web and investor pitches
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